Overview
The purpose of this UI/UX project is to design and develop a platform for monitoring the prices of basic items and groceries in stores across different areas of Tehran.
This platform will be managed by the Ministry of Agriculture and aims to provide users with a reliable and transparent source of information for making informed shopping decisions. The motto for the platform is “Smart monitoring, fair store, accurate selection, and good shopping.”
Project Objectives
– Develop a user-friendly interface that allows users to access and compare prices of essential items in various stores.
– Providing real-time updates on prices to help users find the most affordable options in their vicinity.
– We promote fair store practices by highlighting stores that adhere to ethical pricing and quality standards.
– We enhance the overall shopping experience by providing a platform that empowers users to make smart and advantageous shopping decisions.
User Research
We Conducted user research to understand the needs, preferences, and pain points of the target audience. It included surveys, interviews, and usability testing to gather valuable insights for designing an effective user interface. We carried out these ways and tests with colleagues within the organization and conducted a survey.
User Interface
– Create a visually appealing and intuitive interface that is easy to navigate.
– Design a responsive layout to ensure optimal user experience across different devices.
– Utilize clear visual indicators, intuitive icons, and appropriate color schemes to guide users and enhance usability.
– Include interactive elements such as filters, search functionalities, and map-based navigation for seamless exploration of prices in different areas of Tehran.
Architecture
- Organize the platform’s content in a logical and hierarchical manner to facilitate easy access to information.
- Categorize items based on types, such as groceries, household items, products, etc.
- Provide advanced search options to allow users to find specific items or stores quickly.
You can watch one of the prototype versions here
Development and implementation
Collaborate with the development team to implement the final UI/UX design. Ensure that the platform is responsive, accessible and works effectively across different devices and browsers.
Finally
We summarized the general goals and objectives of the UI/UX project. Emphasize the importance of creating a user-centric platform that promotes transparency, fairness and informed purchasing decisions for Tehran residents.
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